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About
Scaling in highly regulated industries requires more than innovation; it demands an integrated approach to tackle rising pressures, ensure compliance, and stay competitive. This webinar will explore strategies to build resilience and drive growth through a collective ecosystem of data systems, talent, processes, and outsourcing models—including nearshore and offshore options.

With actionable insights and real-world examples, this session will arm you with practical tools to scale smarter, operate efficiently, and create lasting success.
Agenda
  • How to develop an ecosystem approach to tackle industry pressures and regulatory challenges.
  • Key levers for scaling operations, diversifying to reduce risks, and improving efficiency.
  • Ways to leverage automation, AI, and modular workflows to optimize content operations.
  • Best practices for outsourcing specialized functions and balancing nearshore/offshore delivery models.
  • How to apply ecosystem strategies across your organization for sustainable growth and innovation.

Hosted By Point B
  • Point B webinar platform hosts Rewiring Digital Content: Accelerating Growth through Marketing and IT
    Trusted by the world's leading organizations, Point B is a consulting firm that specializes in business transformation and technology services. We are committed to making an impact for our customers and leveraging technology to unlock human potential. Leading change takes courage, innovation, focus, and partnership. We’re here as your champions. We exist to help solve your greatest challenges by collaborating across your organization and helping you go beyond what you thought was possible.
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Featured Presenters
  • Webinar hosting presenter

    Zameer Baber

    Vice President, Growth Transformation | Point B
    Zameer is Vice President of Growth Transformation at Point B, where he helps organizations design and execute digital transformation strategies rooted in culture and driven by innovation. With a focus on leveraging new media and emerging...
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  • Webinar hosting presenter

    Lauren Edwards

    Client Partner, Point B
    Lauren is an Aerospace and Mobility leader at Point B who focuses on aligning customer strategy and execution. She has over 10 years of experience in the consulting industry, primarily focused in Automotive and Aerospace & Defense industries. She...
    Full Profile
  • Webinar hosting presenter

    Ajith Krishnankutty

    Vice President Experiential Marketing, Capital Group
    Leading Experiential Marketing at Capital Group, Ajith drives the strategy and execution behind more than 500 high-impact events annually, elevating the firm’s presence and setting new standards across the industry. With a team of over 30...
    Full Profile
  • Webinar hosting presenter

    Lance Thornswood

    Chief Design Officer, National Australia Bank (NAB)
    Lance Thornswood is a seasoned design and innovation leader with deep expertise in technology, brand marketing, and analytics-driven strategy. He has led transformative initiatives for global brands including Target, JCPenney, Sears, L.L. Bean,...
    Full Profile